by Helen C
When it comes to Jewellery,Dannijo a.k.a. Danielle and Jodie Snyder are grabbing the attention of every celebrity, and fashion lover, alike with their combined eclectic personalities, their designs translate well into statement pieces that seem to be everywhere we turn.
Considering this New York based Sister Act only started up their jewellery business in 2008, it seems insane how much of a cult following they have already gained. The sisters, originally from Florida, decided to join forces when they both found themselves living in the Big Apple after finishing college. While neither has ever been formally trained, Danielle and Jodie honed their skills during childhood by experimenting with wirework and beads – jewellery making was a hobby that came naturally to them. The company landed their first major account with American shopping giant Bergdorf Goodman in 2008, so it seems only natural that now the girls are conquering the American market they are set on taking Britain as well.
With Jodie’s sophisticated ‘Jackie O’ type looks mingled together with Danielle’s rock chick aesthetics, its no wonder Dannijo offers something for everyone to relate to, including Beyonce, Katy Perry, and the cast of Gossip Girl to name but a few. With key pieces for SS2011 screaming high octane decadence mixed with futuristic design, it seems like the girls can do no wrong when it comes to originality. Check out the Chauna bracelet (all their pieces have unusual names) and the Bramley necklace, both sure to help you make a statement this Spring.